3D has truly taken hold of audiences across New Zealand and now more and more advertisers are using the format's unique power to engage with audiences like never before.

There is a diverse range of blockbuster 3D movies releasing in the upcoming months and in the last 12 months alone there has been a huge growth in the number of 3D screens in New Zealand.

Now is the perfect time to capitalise on the 3D cinema boom, 3D commercials automatically receive premium pre-show positioning and existing ads can be cost effectively converted to 3D with excellent results.

Mini Soho was the first to advertise in 3D in New Zealand. 2 Degrees, ANZ, Aunt Betty's, Wrigley's 5 Gum, KFC Krushers, Sony, Caltex and Mentos have also all advertised in 3D.

Below are some 2D examples of ads that have played in 3D in cinemas around New Zealand.