Q1 starts on the big screen.
From pulse-racing thrillers and sweeping romances to interstellar adventures, Q1 is primed to pull audiences into cinemas in a big way. For brands, this period is a golden window to connect with highly engaged audiences around cultural touchpoints like Valentine’s Day, when screen time meets peak spend.
28 Years Later: The Bone Temple
Releases January 15.
The chaos continues with 28 Years Later: The Bone Temple, the highly anticipated sequel to one of 2025’s biggest thrillers. Returning audiences to a world of fear and survival, it promises an intense, adrenaline-fuelled cinematic experience. Perfect for males aged 18-39, the film’s gritty tone and relentless pace make it a strong fit for automotive, gaming, and technology brands looking to align with endurance, action and edge.
Wuthering Heights
Releases February 12.
Margot Robbie and Jacob Elordi lead a bold new adaptation of Wuthering Heights, bringing Brontë’s classic tale of love, obsession and heartbreak into a stunning modern light. Timed perfectly for Valentine’s/Galentine’s Day, the film is set to capture females aged 18-39 with its striking performances and emotional depth. With themes of self-expression and independence, Wuthering Heights offers the perfect opportunity for beauty, fashion and luxury brands to align.
Scream 7
Releases February 26.
The legendary thriller franchise returns with Scream 7, reimagined for a new generation. With a fresh cast, clever twists and the same edge-of-your-seat energy, the film is set to dominate youth culture conversations both online and off. A perfect fit for brands targeting the P14-24 demographic, Scream 7 connects through suspense, wit and social buzz, making it ideal for QSR, SVOD and technology categories looking to stay front-of-mind with younger audiences.
Hoppers
Releases March 5.
From Pixar and Disney comes Hoppers, an uplifting animated adventure about a curious animal lover determined to uncover the mysteries of the animal world. Packed with humour and heart, the film is poised for a strong Easter run when families flock to cinemas for shared entertainment. With its universal appeal and inspiring message, Hoppers is the perfect alignment for FMCG, travel and retail brands wanting to connect with family audiences through the power of imagination.
Reminders of Him
Releases March 12.
From bestselling author Colleen Hoover comes Reminders of Him, the next must-see adaptation that will capture hearts worldwide. Following a young woman’s journey toward forgiveness and self-discovery, it is an emotional story that speaks directly to females aged 18-39. With an established fanbase and powerful message, the film presents strong alignment for beauty, lifestyle and wellness brands seeking to connect through authenticity, resilience and hope.
Project Hail Mary
Releases March 19.
From The Martian author Andy Weir, Project Hail Mary is a groundbreaking sci-fi adventure starring Ryan Gosling as a lone astronaut racing to save humanity. Blending science, humour and heart, the film is set to captivate males aged 18–39. With its record-breaking trailer already generating buzz, it offers a natural fit for automotive, technology and travel brands looking to align with themes of ingenuity and exploration.
*Source: CineTAM 2025